Avid demonstrates AI-driven capabilities in media composer to improve creative intelligence

PhraseFind AI and ScriptSync AI, both newly available from Avid, enable editors to prioritize content quality, eliminate redundant duties, and accelerate project delivery.

Avid announced the next iteration of AI-driven capabilities in its powerful dialog search and sync solutions Media Composer PhraseFind AITM and ScriptSync AI. This follows more than a decade of providing artificial intelligence (AI) capabilities in its video editing solutions. Available as prototypes in the most recent version of Media Composer, these features increase the productivity of editors and teams by eliminating mundane, repetitive tasks. With access to sophisticated functionality and accelerated script-based editing, creative individuals can remain focused on storytelling while saving considerable time and money.

• PhraseFind AI: Improved transcription and quick search results

Now endowed with modern transcription results as opposed to phonetic searching, editors can use PhraseFind AI to catalog vast quantities of dialog-driven media, resulting in a significant increase in search efficiency. Editors can easily locate recordings and begin editing directly within the displayed sentence and search term search results. In addition to providing full-text search results, PhraseFind AI will initially support 21 languages for automated language detection, thereby removing limitations when working with foreign languages.

• ScriptSync AI: Uncomplicated script creation and time-saving automation

With ScriptSync AI, editors can now create scripts from footage faster and automatically align media with text in the script window. This streamlined process, for instance, expedites project timelines and enables more efficient production workflows by eradicating time-consuming manual sorting of dailies and aligning media with script text.

Doc Crotzer, ACE, whose credits include Shotgun Wedding, Glee, and the upcoming Road House, among many others, stated, “These new tools have made something that is already an integral part of my workflow more efficient and effective, allowing me and my team to spend less time manually scripting scenes and more time focusing on the creative edit itself. We just completed a project where ScriptSync AI would have saved us days. I cannot wait to incorporate this into our daily operations.”

Avid’s Vice President of Video Product Management, Dave Colantuoni, stated, “The continuing need to accelerate content production and keep up with rising demand presents the ideal opportunity to leverage AI’s benefits.” “With more powerful PhraseFind AI and ScriptSync AI capabilities, the most recent version of Media Composer eliminates hours of manual work for editors, giving them more time to focus on executing creative concepts and completing entire projects.”

The latest Media Composer release includes prototype versions of the new PhraseFind AI and ScriptSync AI features. Customers are encouraged to provide feedback on these AI-powered tools through a new community forum intended to collect customer input.

Avid will demonstrate the most recent version of Media Composer and other AI-powered features at the IBC2023 Show in Amsterdam, September 15-18, stand 7.A59. Visit Avid at IBC2023 today to plan your visit and book an appointment to discuss your own vision for the future of open media production.

• Avid Strengthens Creators    

Avid’s award-winning technology solutions empower media creators to produce, manage, and monetize today’s most celebrated video and audio content, from iconic films and binge-worthy television series to network news and sports to recorded music and live performances. What began more than three decades ago with our invention of nonlinear digital video editing has resulted in artists, creative teams, and organizations worldwide subscribing to our robust tools and collaborating securely in the cloud. We continue to envision new methods for editors, musicians, producers, journalists, and other content creators to bring their stories to life. Explore the possibilities on avid.com and join the conversation on social media with the countless brilliant creatives who have chosen Avid for a lifetime of success.