Delta Media launches new AI-powered digital marketing platform

Delta Media, one of the nation’s largest providers of technology solutions for real estate brokerages, has announced the introduction of an advanced CRM-based, all-in-one digital marketing platform.

The new mobile-optimized DeltaNET 7 leverages artificial intelligence and automation to provide unparalleled brokerage and user-level customization. DeltaNET 7 takes the all-in-one brokerage solution to the next level without compromising functionality for simplicity, according to Michael Minard, CEO and proprietor of Delta Media Group.

“DeltaNET 7 is more intuitive, automated, and configurable than ever before for real estate brokerages and their agents. It is genuine customization, not just a white-label solution off the shelf. “Most significantly, it is agent-friendly and mobile-optimized,” added Minard.

Large real estate brokerages can now create and design their own custom-branded platform to satisfy the specific needs of agents, administrators, and other support staff for the first time. In addition, the recently released DeltaNET 7, which has begun spreading out to brokerages, allows for ultra-personalization with design and navigation that brokerages can fully control to amplify their brand.

Delta Media Group, the only real estate technology company to offer a written “no sell guarantee” to its clients, powers the marketing platform used by nearly a dozen of the top 100 (or number of the largest top) most innovative real estate brokerages in the United States, which are family-owned and profitable for nearly three decades.

DeltaNET 7 is completely incorporated with Delta Custom Websites’ SEO software. In addition, it provides a new customizable online training and education system, Delta Academy, as well as a complete suite of digital marketing tools, including its CMA (Comparative Market Analysis) machine, Delta Pitch. Social Connector, Local Showings, Properties in Motion, and Open House Connector are additional features of DeltaNET 7 that automate social media for agents.

“As our agents embrace the vastly improved CRM and its simple integrations to core tools like MCFL, Market Watch Reports, and the aptly named regeneration of Delta Create, we have witnessed a newfound enthusiasm for the platform,” said Brett Williford, Realtor/Manager at Irongate Inc., Realtors in Dayton, Ohio.

Front and center in DeltaNET 7 is its “My Customer For Life” marketing tool, a weekly, AI-driven email newsletter with fresh, original content. With an astounding 60 percent click-through rate, content is dynamically tailored to the user’s interests based on their level of engagement. In addition, brokerages are able to customize all main elements of the newsletter for personalized branding and agent-specific information.

Built on Delta’s novel AI platform, Delta Pitch enables agents to generate a complete CMA with a single click and doubles as a presentation generator. It provides instantaneously all pertinent properties and vital information in an interactive flipbook.

Delta Pitch also creates a new opportunity for brokerages to generate leads. When consumers visit their Delta-powered website and enter a property address through the AVM, they instantaneously receive a comparative market analysis (CMA) based on current listings in the area.

DeltaNET Academy, a training center for agents, is a significant new feature of the brokerage. The new integrated Academy enables brokerages to provide agents with customized and individualized training courses and class schedules.

Canton, Ohio-based Delta Media Group, Inc. is a leading and trusted technology partner for many of the most recognizable real estate brands, including over 80 LeadingRE Affiliates and over 50 top-ranked brokerages nationwide.