Meltwater, a leading global provider of media, social, and consumer intelligence, has unveiled a new strategic partnership with Blackbird.AI, a pioneer in AI-driven narrative and risk intelligence. The objective of this partnership is to safeguard consumers from the negative consequences of misinformation and disinformation, which can result in substantial financial and reputational damage.
Meltwater and Blackbird when they are together.The World Economic Forum’s Global Risks Report 2024 has recognised the spread of misinformation and disinformation as one of the most significant threats to the economy of the entire world. Artificial intelligence will seek to combat this spreading of misinformation and disinformation. By utilising AI’s narrative intelligence platform, which is the industry leader, customers will have the ability to proactively respond to any narrative attacks. Because of this integration, executive-level decision-making will be improved, and it will be based on facts and insights that can be put into action.
Doug Balut, Senior Vice President of Global Alliances and Partnerships at Meltwater, expressed his enthusiasm about the partnership, stating that Meltwater is pleased to partner with Blackbird.AI to build on the foundation they have started in the marketplace. Collectively, they provide the most comprehensive solution in the industry to address the emerging threat of narrative assaults, which are the result of misinformation and disinformation. This will enable consumers to safeguard their brand reputation and mitigate financial and operational risk.
Blackbird.AI excels in safeguarding organizations from harmful narrative attacks across multiple platforms, including news outlets, social media, and the dark web. By providing real-time insights into these narratives, Blackbird.AI helps customers understand previously hidden risk signals such as underlying influences and bot manipulation. This deeper understanding enables better strategic decisions and safeguards brand reputation.
Wasim Khaled, CEO and co-founder of Blackbird.AI, highlighted the significance of the partnership. He stated that narrative assaults are a novel threat vector that affects all public sector organisations and brands worldwide. Their new strategic partnership with Meltwater enables them to substantially expand their ability to protect more customers through their AI-driven Constellation Narrative Intelligence Platform and recently announced products, Narrative Feed and Compass by Blackbird.AI. It is imperative to provide the executive team and key stakeholders with early knowledge about emerging narrative assaults in order to mitigate financial and brand risk.
Blackbird.AI has become a member of the Meltwater Partner Programme, a swiftly expanding ecosystem of leading technology and service providers, as a result of this partnership. By joining this program, Meltwater partners gain access to a wide range of benefits, including innovative technologies and exclusive co-marketing opportunities. This allows partners to amplify their brand presence and accelerate revenue growth.
In conclusion, the collaboration between Meltwater and Blackbird.AI represents a significant advancement in the fight against misinformation and disinformation. By leveraging their combined expertise and technologies, the two companies are poised to offer a robust solution to safeguard brand reputations and reduce financial and operational risks for their customers. This partnership underscores the importance of proactive measures and real-time insights in today’s rapidly evolving digital landscape.
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