Yahoo: End of an Era

Yahoo: End of an Era

Remember the times when your monitor was a CRT and you had to use a wire to access internet on your computer? Among those times the first and only messenger service of its kind The Yahoo Messenger was an application. The ability to exchange text and media for no additional costs on your computer with your friends was something we all remember till date. Sadly, Yahoo has decided to shut the legendary Yahoo Messenger down and you guys have only a month to relive those moments as after July 2017 this service will not be available and neither would you guys be able to access your old conversations! Yahoo also said that they know they have some very loyal users who have been using the yahoo messenger since its launch! But since the communication industry has changed drastically they want to work on something which better suits the needs of today’s user.

The reason is not clear yet but the company did state that they do not have a replacement product available but still they are experimenting with many new apps and services. The yahoo messenger page will now redirect to Yahoo squirrel. Yahoo Squirrel is a group text app which is invite only and in its beta phase right now. Over the past two decades the service has been used by millions of people. Even after the discontinuation of the service the yahoo id would still remain intact for accessing other yahoo services such as Yahoo mail and fantasy sports. Yahoo has made a service available where you can download your conversations. This service will be available for next six months as well although you cannot import these chats to another app. You can only store them in your device. Yahoo Messenger was earlier known as Yahoo pager and was launched in 1998. It was an instant hit! One interesting fact that not much people know is that the WhatsApp team had some ex-yahoo employees.

Yahoo’s parent company is Oath and Oath owned by Verizon. Verizon is clearly bringing some major changes in the way how they work and their strategies. The company is also replacing their CEO. Hans vest berg who was the chief technical officer will now be acting as the CEO of the company. Verizon is also trying to expand itself outside basic telecom connectivity, which could also be the reason of Yahoo messenger’s shutdown.

Among all the social media apps Yahoo is ranked as 160 on IOS and holds the rank 117 on android which is quite behind when compared to its rivals.

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