SurveyMonkey, the world’s most popular platform for creating surveys and forms, has recently made a powerful addition to its social sharing options by incorporating WhatsApp. This new feature allows SurveyMonkey users to instantly share surveys or forms directly to their WhatsApp contacts and groups with just one click, streamlining the process of reaching broader, mobile-friendly audiences. WhatsApp now joins SurveyMonkey’s existing lineup of social media collectors, which includes LinkedIn, X (formerly Twitter), Facebook, and Microsoft Teams, making it easier than ever for users to gather insights and data on a platform trusted by billions worldwide.

Given WhatsApp’s widespread use and popularity around the world, the incorporation of WhatsApp into the platform constitutes a strategic improvement. WhatsApp is a messaging behemoth and a daily communication tool for individuals all over the world. It has more than 2 billion users that use it in some capacity. Customers of SurveyMonkey, who operate in more than 130 countries and across 56 languages, now have the ability to tap into WhatsApp’s huge user base in order to expand the reach of their surveys, collect feedback in real time, and engage with audiences directly on their mobile devices. When compared to SurveyMonkey’s other social media sharing platforms, the WhatsApp sharing option has been shown to be extremely effective, resulting in twice as many clicks and shares as those generated by the other platforms.

Eric Johnson, CEO of SurveyMonkey, highlighted that the introduction of WhatsApp has opened new doors for SurveyMonkey users. He noted that WhatsApp’s global popularity has been transformative for customers, providing a seamless and secure way to share surveys and forms on a trusted platform used by millions.

This announcement caps off a milestone year for SurveyMonkey, marked by numerous product enhancements and industry accolades. The company has focused on expanding customer experience (CX) and marketing capabilities and enhancing tools for HR teams, catering to the growing demand for actionable insights. Notably, SurveyMonkey introduced an advanced analysis feature for multi-survey comparisons, enabling users to consolidate insights from multiple surveys or forms into a single visualization. This feature turns complex data into an accessible format, empowering users to make data-driven decisions more effectively.

SurveyMonkey’s recent recognition as the number 1 online form builder in G2’s Fall Enterprise Grid Report is another highlight of the year. This accolade marks the third time in 2023 that SurveyMonkey has led in this category, affirming its position as a top choice for businesses globally. SurveyMonkey’s presence extends across regions, with leading ratings in Europe, EMEA, the United Kingdom, Asia, and India. Additionally, the platform has introduced several other features designed to streamline global data collection, including a PayPal integration that allows users to securely collect payments worldwide.

With the addition of WhatsApp, SurveyMonkey not only enhances its versatility but also ensures that customers can collect feedback and engage with audiences in the most convenient, accessible ways possible. As digital communication continues to evolve, SurveyMonkey’s commitment to expanding its reach and capabilities underscores its mission to empower organizations with the insights they need to drive impactful decisions.

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